Keeping Mauritius top-of-mind for Nordic B2B
Background:
AVIAREPS Nordic Team has been entrusted to organize Mauritius Nordic Road Show for the last 7 years in the Nordics. Our brief was to engage with travel trade agents and press and showcase Mauritius as an affordable luxury and diverse destination, updating on the latest developments
Solution:
- Target and direct engagement with travel trade agents and media
- The latest roadshow was organized in November 2024 in the capital cities Stockholm in Sweden, Copenhagen in Denmark and Helsinki in Finland
Results:
- Over 200 travel agents and press participated in the Roadshow
- Enhance perception and awareness of Mauritius as a diverse, beyond the beach luxurious destination